Nobody will steer AstroForge's 2027 spacecraft. So who do we root for?

AstroForge, an asteroid-mining startup, will fly its 2027 spacecraft with an AI called Solo. Nobody aboard, nobody steering, and no radio that can hear Earth.

NASA ran into the same question with its rovers: who roots for a robot? For Perseverance, it put almost eleven million people's names on chips and flew them to Mars. Every one of those people suddenly needed it to land.

Most company content is all rocket: the product, the launch, and the customer on the ground watching. Put your customer on board instead.

Be the obvious choice, not another copy.